Monday 19 November 2012

Tempting Profits of the Food Franchise Market in India




Food Franchisein India
The number of food chains operating in the country has gone up at a staggering pace in the recent past. Not only the well-known multinational brands but a number of local players have also entered the field and are looking to bite off a big share of the open market that has also expanded in the recent past and the trend is likely to continue in the coming years as well. The variety of franchise opportunities available in the country includes Fast Food, Western, Indian, South Indian and Regional among others. 

Fast food culture is getting the maximum growth and interest of business owners and the same can be observed with the growing number of outlets in various parts of the country. While the growth in the bigger cities is certainly on the higher side, the smaller towns are not too far behind either. The biggest boost is provided by the coming up on Multinational Brands including MacDonald's and KFC Chicken among others. A number of Indian companies are also following the suit. All this simply means a huge number of options for the people to consider and select from when it comes to opting for a food franchise. Some of the popular food franchise options in India include Mumbaiking fast food, Moti Mahal Delux Legendary Culinary, Mr. and Mrs. Idly and Fusion Lounge to name a few. The list is a long one and runs into thousands. 

According to the professionals of the field, while the metropolitans would continue to generate the bulk of revenue when it comes to food franchise business in India, Tire II and Tire III cities has a huge potential and are likely to be the favorable ground for the coming up of new franchisees related to the food industry.
Food industry ranging from Fast Food to coffee shops and even the traditional hotels has become a major component of the modern day's life. While you can never take away the food related temptation from Indians, the fast food and cafĂ© franchise are riding high on the youth wave and why should not they? India is one of the youngest countries in the world when it comes to average age and the situation is not going to chance a bit in the near future as well. With the increase in income levels, people are spending on food more than ever before. While most retail space based outlets were shut down during the recent economic crises, economists around the globe were a little surprised because of the huge profits made by the Indian food industry. 

Urbanization, changing lifestyle and rise of the middle class are the major reasons behind the increase in number of the food based franchise models. The growth and potential is so astonishing that not only the local players are introducing unique Indian menus to attract the taste buds but the international brands have also started introducing new flavors and alternatives at the same time as the international market - A trend that was never seen before. 

The shift to the fast food is mainly because of the odd working hours of the corporate world. The coming up of a number of different national and international companies has provided more disposable income but has robbed them of the time as well. People do not really get time as in the old days to cook at home. Instead, they are more interested in enjoying the time with family and friends and they are also right in a way simply because of the fact that they do not really get enough time for the same. The franchise outlets are opening at every other corner of the cities and can be found in areas including schools malls, office buildings, hospitals and airports to name a few. This makes them a default dining option for most. Consider a situation when you have a flight to catch or are in a hospital for a quick check up and do not really have time to go to home and have home cooked food. Are you prepared to stay empty stomach for long hours? Even if you try, the heavy load of work would not let you do the same. 

The interesting point to understand here is that the traditional food and thalies have not lost the battle in any way. They have carved their own niche and have made great profits in the recent past. Indians love food is an open secret and whenever they get time, they go out with family and dine together. With the coming up of online services and home delivery options, all they need to do is call the franchisee and the food is delivered to their home in a matter of  a few minutes. You can also find a number of international foods like burgers and Pizzas in the desi avatar and taste just to attract more consumers. 

The brands have started acting in the Tier II and Tier II I cities as well and soon would be targeting the rural areas. As per the experts, opting for a food franchise in India is probably the best alternative in case you are looking to invest in business in India. 

Some of the great features related to Indian Food industry that has played a huge role in making it a success include
·         Improved Hygienic Levels
·         No use of colors
·         No compromise on taste
·         Range of options to chose from
·         Traditional servings
·         Affordable budget
·         Something in store for everybody

The latest offerings when it comes to food franchise in India include chats, lassie, ice creams, kababs, tandoori pizzas, sizzlers, vadapavs, panipuries, rolls and shakes among others. 

The great opportunities certainly make the option a lucrative one for the aspiring entrepreneurs. 

As per an estimate, there are over 10 million street vendors in India and each town has its own taste and food preparation style. It is time to bring those taste to the entire nations and with opting of hygienic services and great delivery, any food franchise can be a runaway success.  

Thursday 15 November 2012

Indian Grooming Industry Riding High At The Back Of Franchising Model

When we talk about the makeover, the Indian grooming industry is the one that has really evolved in the past few years. Until a few years ago, a local barbershop was perhaps the only alternative ever imagined by a man in case he wanted to have a haircut. Haircuts and styles adopted by the celebrities were probably the sole point of inspiration and were quite common and easily visible for the visitors to the saloon. Things were not too different in the high spending women's category and a nearby beauty parlor carrying a women's only tag was the farthest one would have ever imagined. These were run by local entrepreneurs and controlled the bulk of the business. However, coming up of franchises and unisex saloons has changed all that and the same is likely to continue in the times to come as well.

Corporate culture, better spending capabilities and a broadened thinking have affected the taste and perceiving capabilities and people are ready to pay more for better hairstyles and services than the recent past. Stats reveal that they are trying out more alternatives than ever before to find the perfect one and most are settling for a well-known brand name generally running on a franchise model.

Another interesting thing to know at this point is that men are spending on grooming more than ever before and are contributing to a major share of the revenues grossed by grooming franchise. Vikram Bhatt, the Director of Enrich said," Men account for 35 per cent of our footfall and 40 per cent of our revenues." The sales figure of the Mumbai based chain was a staggering `55 crores in the last fiscal year and they plan to increase the number of outlets to 40 by the current year.

All this simply points to the fact that the Indian Grooming industry is expanding at a tremendous paced and the same is likely to continue in the times to come as well. This opens up a great opportunity to all those who are looking to be their own boss and start a business. Opting for a grooming franchise can simply be the perfect way to enter the business field. A number of well-known brands are offering the franchise business opportunities and all you need to do is to do a bit of research and select the right option as per the needs and requirements. In case you are not able to decide on the same or do not have much idea about the franchising process, all you need to do is get in touch with Franchise Partners. They are an expert in the field and would not only provide you with a range of options to select from but would also answer any related query you might have. They would also fix up the meeting with the representative of the franchise and would take care of the paperwork related to the deal.

Another great point to note here is that because of the boom in the business, the time required to break-even in terms of investment and revenue has also grown down considerably in the recent past. As per the experts, while it took around 12 months for a saloon to break even until a few years ago, today the point is attained in as less as four months. The major reason for the same in increased purchasing power as well as broaden the mindset where people are looking for more services than ever before. According to Veena Kumaravel, the CEO of Naturals Beauty Saloon, more spending by men is a major reason behind the same. She said," "We see them getting pedicures, manicures and facials, and even getting their hair colored," Experts are of the view that the industry would be double in size in the next three years.

The trend is certainly waving high in the metropolitans including Delhi-NCR, Kolkata, Chennai and Mumbai among others. However, the tier II and III cities are not far behind and soon they would compete with the big guns in terms of revenue generated per sale made. The advantage they have is there is still very less competition and most major grooming brands are looking to capture the related market. A noticeable trend that has been observed in the recent past is that both domestic and international players are opting for the Franchise model to expand in tier II and III cities. An example of the great impact of franchise in the Indian grooming industry can be Jawed Habib hair and beauty. Of the total 329 outlets, 301 are franchised.

The only point that may vary a few is that not all brands are opting for the same to expand the scope of their business. They are ready to limit the growth somewhat in order to ensure better control, centralize key functions and follow consistent processes, among others. However, since there are a number of national brands and new international ones entering in the country every other day, you still have a host of great options to consider and select from.

One major problem that you would be facing in case you opt for the grooming business is the lack of availability of skilled labor. Franchise model; however, allows the perfect alternative as most franchises have their own academics as well and interested people are taught the desired skills.

Those who complete the training get a monthly salary of  `10, 000 to `20, 000 per month in addition to the commission and tips.

The grooming business is certainly a lucrative option in an emerging economy like India. The growth opportunities are immense and there are a number of renowned brands that are working on a franchise model as well. Getting a loan to start is also easy and all the support and training is provided by most franchises. Since the break even period is only four months, opting for a loan is not a really bad idea especially when the chances of a failure are quite low. Franchise partner provides a franchise business solution  is a fully integrated consultancy firm, specializing in developing and growing franchise businesses